Struggling to plan and promote shop events that actually drive sales?
Looking for fresh ideas to boost engagement, sales, and customer loyalty?
Want ideas to maximise profit and keep customers coming back?
There are four categories with 15 cards in each:
Planning – Get clear on your goals, budget, timeline, and logistics so your event runs smoothly.
Promotion – Discover powerful ways to market your event using social media, collaborations, email marketing, and more.
Profitability – Maximise sales and profit with strategies like upselling, bundling, and optimising customer experience.
Post-Event – Leverage your event success extending your reach by gathering feedback, focusing on customer retention, and driving repeat sales.
You don’t need to use all 60 cards at once!
Simply pick one card from each category to get started.
Tailor your selections to fit the needs of your event and focus on the strategies that work best for you.
You can 'mix and match' the cards in any combination.
Try new approaches and refine your event strategy over time.
✅ Simple actions you can apply immediately
Downloaded to your phone or tablet for easy access and use.
✅ Works for any retail event
From seasonal Calendar events to in-store promotions, VIP evenings and more.
✅ Flexible and easy to use
Pick and mix the strategies that fit your business and event.
✅ Saves time
A simple process designed to make increasing sales, customer engagement, and brand awareness easy.
(includes VAT)