If you’re an independent retailer, events ~ whether your own, a seasonal calendar event, or a town-wide celebration ~ are golden opportunities to boos…

Every independent shop owner has a vision, a dream that fuels their passion for what they do and why they started their business. But let’s be honest:…

Want to build a loyal customer base? It starts with creating meaningful experiences. Discover how fostering personal connections and offering memorabl…

Something that struck me while watching Josh Kerr from Scotland win silver in the men’s Olympic 1500m final, was his level of self-belief and confiden…

A little analysis enables great clarity. This might sound obvious, but really, monitor and measure as much as possible. Obviously, you track income an…

When we pay attention, and turn towards our customers, giving consideration and observant care, we are actively listening to what they are saying. Wha…

Winging it is one way of managing your business, but does it get you the results you want?

I haven’t met a business owner yet (including myself) who doesn’t have times where they struggle with knowing what content should be in their marketin…

10 years ago I started out by sharing my visual merchandising expertise. That included window dressing and how to lay out a shop, where to put product…